The transition of broadcasting from analog to digital in the present era and the increasing demand of video formats in HD quality and formats are the recent trends in this industry. Also the trends of multi-platform content, ultra-high-definition quality, cloud computing and video transport over the internet protocol networks are the emerging trends of the broadcast industry. Broadcast switchers are extensively being affected by the changes that are being witnessed in the industry as these are an integral part of video broadcasting.
The broadcast switchers not only transmit HD signals but also create a bridge between the multiple formats of the media content. The increasing demand for UHD content, especially from the developed markets in the area of sports, is expected to fuel the demand for multi-video resolution switchers. Regulatory bodies’ have imposed mandatory regulations for digital switchovers, which in turn raise the demand for broadcast switchers as they are capable of processing digital signals data.
Broadcast switchers are increasingly being used across various verticals for different applications like sports broadcasting, live events, studio production, corporate conferences, playouts, news production, post-production, and other educational institutes. The broadcast switchers market is highly competitive, so to remain in the market; companies are continuously working on the development of new and advanced products for satisfying the ever-increasing needs of the broadcast industry. Recently, Panasonic launched a new UHDTV portfolio with the help of 12G UHD-SDI of Semtech industry for seamless transmission and power consumption.
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North America is the leader of global broadcast switcher market, owing to the large investments from manufacturers who are feeding the growing demand. Due to increasing corporate conferences, educational institutes, and others are causing the growth in this region. Asia Pacific is expected to be the fastest growing market in the coming years due to huge investments in segments like transmission and broadcast infrastructure. Also, due to the growing demand for entertainment, from emerging countries like India, China etc, the broadcasting industry is on the boom. As the application of broadband switchers is increasing, they are becoming sophisticated and advanced to be able to meet the demands of the industry.
On the flip side, expensive equipment like cables, mixers, cameras etc, may act as a restricting factor for the broadcast switcher market. In addition to it, the required high investment also hold back the market players, acting as a challenge for the broadcast switchers market.
Author: Inkwood Research
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